Conversations For Transformation: Essays Inspired By The Ideas Of Werner Erhard

Conversations For Transformation

Essays By Laurence Platt

Inspired By The Ideas Of Werner Erhard

And More


Business As Usual

King City, California, USA

April 7, 2009



This essay, Business As Usual, is the companion piece to Give Me Money (That's What I Want?).

It was written at the same time as


What's business as usual?

What do I mean when I refer to something, some event, some way of being, some way of doing  as "business as usual"?

It's very, very simple. It's very precise and it's decisive, which means you're either doing business as usual or you're not. Furthermore, business as usual  being what it is, it's arguably more accurate to say you're either being  business as usual or you're not, rather than saying you're either doing  business as usual or you're not. Nonetheless, saying you're doing  business as usual is good enough for jazz.



Taking a stone cold, flat footed, non-judgemental look, here's what I assert is absent from business as usual:  being, responsibility, creativity, invention, possibility, and distinction. Here's what shows up in business as usual:  resignation, automaticity, survival, victim mentality, righteousness, conflict, and a sense of entitlement.

However this conversation isn't asserting one is better  than the other. Neither is it asserting doing business as usual  is worse  than not doing business as usual. If you tell the truth about your life, you'll notice in the realm of being for human beings, we do both  from time to time.

Rather, this conversation creates the distinction business as usual  which therefore implies its contra-distinction: living in a way which is the Zen inverse, the Zen antithesis of living doing business as usual. The contra-distinction of living doing business as usual  is simply living not  doing business as usual.

Living not  doing business as usual is the possibility of transformation, enrollment, communication, love, freedom, and power.



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